An evening with Jochen Zeitz, PPR & PUMA
Arrive: 5:45pm / Start 6:15pm / Networking: 8:30pm / Close: 9:30pm
Bank of America Merrill Lynch: King Edward Hall
2 King Edward Street
City of London
London
EC1A 1HQ
Jochen Zeitz is someone we expect to hear a lot more of in the future. An admired CEO in his own right, having conceived the environmental profit & loss account ( E P&L) , he is now the principle energy behind the growing movement of EP&L accounting . He has recently co-founded the b team with Richard Branson, a group of international business leaders who will champion concrete solutions to help make capitalism a driving force for social, environmental and economic benefit.
The interview by BBC Journalist Richard Anderson will ask whether E P&L’s will change the way companies make decisions, as well as covering broader topics such as the role of governments and consumers and the next generation of capitalism.
History tells us that it is individuals and new ways have thinking that most impacts business strategy. Marginal Abatement Cost Curves, Life Cycle Analysis, and Closed Loop thinking have inspired a new generation of business models. Will E P&L’s have a similar, or even a greater impact?
A number of global companies are employing E P&L accounting, with results likely to emerge over the next 12 months. Puma developed the first-ever E P&L, and published their full E P&L accounts in 2011 before extending the analysis to the product level in 2012. The further down the journey it goes, the more Puma seems to believe.
Copyright © Green Business Events. All rights reserved.


